Consumers across the nation are getting a jump start on holiday shopping.
According to the National Retail Federation's consumer spending survey conducted by BIGsight, 52.8 percent of Americans started their holiday shopping early, and that's up from 51.4 percent in 2011.
Getting an early start on holiday shopping is nothing new for Teresa Starks; she, along with her sisters-in-law, has been getting a head start for more than 10 years.
"We always start early because there is just never enough time," said Starks.
‘Grafted Tree' kiosk's Rick Nolze said he's seeing that early rush at the Conestoga Mall.
Nolze said "The foot traffic here on Saturday is phenomenal with the football game going on and there still a lot of people hustling and bustling."
That early hustle was new for shopper Kristi Ryan. Ryan said "Trying to get it all done before the last week when I'm shuffling around. I don't want to have to do that again."
Many retailers have started their Black Friday sales early. Retailers said they don't know what to expect on Black Friday, a day that's traditionally known as the kick-off to the holiday shopping season.