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SOURCE Kellogg Company
BATTLE CREEK, Mich., Dec. 16, 2013 /PRNewswire/ --
Kellogg Company is debuting a wide range of products from some of its most popular brands, building on the latest food trends and meeting the needs of today's consumers.
The new products stretch across Kellogg Company's U.S. portfolio, including cereal, snacks and frozen foods, and will deliver the taste and nutrition consumers are seeking, while providing options that meet their increasingly hectic lifestyles.
"Ready-to-eat cereal continues to be the most popular breakfast choice in the U.S.," said Michael Allen, president of Kellogg U.S. Morning Foods, "It tastes great and can help set you up for a more successful day."
To provide new options of this morning favorite, Kellogg is introducing three cereals from some of its most popular brands, including:
"Whether to help start their day or as a mid-morning or afternoon snack, more and more people are seeking wholesome snack choices that provide positive nutrition," said Brian Huff, president of Kellogg U.S. Snacks. "And they also want variety, with new twists from their favorite snack brands."
New snack offerings consist of a wide range of products, including:
Frozen Food Flavor
"When heading down the frozen food aisle, many consumers are looking for breakfast options that make it easy to give their families a warm, delicious start to the day," said Andrew Loucks, president of Kellogg U.S. Frozen Foods. "For other occasions, people are seeking foods with bold flavors, ethnic flair and unique ingredients."
Kellogg frozen foods brands offer several new items that meet these demands, including:
For more information on these products visit Kelloggcompany.com
About Kellogg Company
At Kellogg Company (NYSE: K), we are driven to enrich and delight the world through foods and brands that matter. With 2012 sales of $14.2 billion, Kellogg is the world's leading cereal company; second largest producer of cookies, crackers and savory snacks; and a leading North American frozen foods company. Every day, our well-loved brands nourish families so they can flourish and thrive. These brands include Kellogg's®, Keebler®, Special K®, Pringles®, Frosted Flakes®, Pop-Tarts®, Corn Flakes®, Rice Krispies®, Kashi®, Cheez-It®, Eggo®, Coco Pops®, Mini-Wheats®, and many more. Because we believe in the power of breakfast, we focus our philanthropic efforts global hunger relief through our Breakfasts for Better Days™ initiative, providing 1 billion servings of cereal and snacks - more than half of which are breakfasts - to children and families in need by the end of 2016. To learn more about our responsible business leadership, foods that delight and how we strive to make a difference in our communities around the world, visit www.kelloggcompany.com.
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